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MEET YOUR CREATIVE DIRECTOR

Since 2015, Rafal has dedicated his career to video production, discovering a deep passion for storytelling that connects people on a profound level. His love for this storytelling is founded on learning why people do what they do — the personal motivations, challenges, and triumphs that fuel their industries and passions.

Storytelling isn’t just a part of the process — it’s the foundation. The gear used in video production comes secondary to the emotional impact the final video leaves on its viewers. It’s this philosophy that drives Rafal and his team to create stories that resonate, inspire, and ultimately make a difference.

We don't limit our work to any specific industry. We focus on projects with those who have a story worth telling — whether you’re an entrepreneur building something meaningful, a nonprofit making a difference, or a professional striving to leave a lasting impact.

Rafal's dedication to impactful storytelling has been recognized with a Telly Award in Cinematography. This honor reflects not just the quality of the visuals produced, but also the care and attention put into crafting each story.

WHY BRAND ANTHEMS?

Picture yourself in a room with a table in front of you. On this table are two identical pens. You're told that the first pen was made back in the 90s, has premium quality ink, and smoothly flows across paper when you write.

You're then told that the other pen is the exact pen that was used by Steven Spielberg to write Jurassic Park.

Which pen would you pay more for?

Regardless that they are identical, the second pen holds more value simply because of the story behind it. An anthem video is more than just marketing — it’s the story behind you and your business.

In today’s fast-paced digital world, audiences crave authenticity and emotional connection. A well-crafted anthem tells your why, not just your what, allowing viewers to connect with your mission on a deeper level. It builds trust, it humanizes your brand, and differentiates you from competitors.

Whether you’re a personal brand, business owner, or entrepreneur, a brand anthem gives you a powerful storytelling asset that can be repurposed across your website, social media, and marketing campaigns, ensuring that your message resonates with the right people at the right time.

FAQS

What Should I Wear to Salsa Classes?

Comfort and style are key! We recommend wearing lightweight, breathable clothing that allows for freedom of movement. Ladies, consider a skirt or dress that flows gracefully while dancing. For footwear, choose comfortable, closed-toe shoes with a smooth sole to allow for easy pivoting. If you're unsure, don't worry; we'll provide more detailed guidance during your first class.

Do I Need a Dance Partner to Join Salsa Classes?

Not at all! While salsa is often danced with a partner, you don't need to bring one to our classes. We frequently rotate partners during group lessons to help you learn to dance with different people and improve your lead/follow skills. If you prefer to dance exclusively with your partner, you're welcome to do so, but know that our classes are designed to accommodate both solo dancers and couples.

What if I Have Two Left Feet and No Dance Experience?

No worries; you're in the right place! Many of our students start with zero dance experience or claim to have "two left feet." Our classes are designed for dancers of all skill levels, including absolute beginners. Our patient and experienced instructors will break down the steps, provide individualized guidance, and create a supportive environment where you can learn and grow at your own pace. Remember, everyone starts somewhere, and salsa is all about having fun while you learn! So, leave your worries behind, and come join us on the dance floor.

EMAIL US

rafal@fermstudios.com